Collaborations

John David Washington for Tom Ford


22 01 2025

The Piano Lesson star John David Washington fronts Tom Ford's new Bois Pacifique fragrance campaign, shot by British fashion photographer David Sims.

Washington commented 'Being a part of an iconic brand, I was a little hesitant, because I don’t really know how to sell shit, you know what I mean? It wasn’t like we’re on a soundstage. We didn’t fake it. It wasn’t a green screen. We were there. We were in the natural locations, which a lot of studio films don’t even do. This is a cool concept. I think that’s kind of what we were going for, and it’s something new for Tom Ford'.

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